The United Nations in India supports the development work of the Government of the Republic of India. As part of its advocacy efforts in the country, the United Nations in India launched a series of advocacy campaigns in 2014, geared towards generating greater awareness and action towards identified priority issues. Codesign was commissioned to design the family of icons to illustrate the priority areas, through a nationwide pitch conducted by UNDP India.
This project was done during my tenure (Aug 2014 - Aug 2015) at Codesign Brand Consultants Pvt Ltd. as part of the studio’s project team. My role involved exploration and design of the symbols with Mehar S. Form refinement by Vivek S.